…shape up


Quick, everyone take note of this moment. You’ll want to remember what you were doing the day we shattered the plastic ceiling for future generations. After years of grief, Mattel has bowed to the request that Barbie more closely reflect the shape of an actual human being (as opposed to a top-heavy lamppost). And how cute are they?


But wait, there’s more…

Barbie will also be available in different ethnicities and offer a wider selection of hairstyles (collect them all!)

Now, this is all very exciting, and frankly, I’m surprised they’re actually doing it when it’s been a point of contention for so long. But I think I know what you’re all thinking. What about Ken?

Oh Mattel, start making room for those letters and emails, now. But for the time, being, thank you. It’s about time.



USA Today: Barbie’s new shapes: Tall, petite and curvy

…bi-daily smile…


One Comment Add yours

  1. originalomc says:

    doing the right thing and introducing the concept of needing to buy the correct size of clothing for your doll…marketing genius…

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